Videography & Photography

VIDEOGRAPHY & PHOTOGRAPHY

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Discovery & Goal Setting

PHASE - 1

Conduct a detailed consultation with the client to define the project’s purpose (e.g., promotional video, event coverage, product photography).
Identify the target audience and the intended impact of the visuals.
Discuss key deliverables, including formats, styles, and distribution platforms (e.g., social media, website, TV).
Establish a timeline and budget for the project.

Conduct a detailed consultation with the client to define the project’s purpose (e.g., promotional video, event coverage, product photography).
Identify the target audience and the intended impact of the visuals.
Discuss key deliverables, including formats, styles, and distribution platforms (e.g., social media, website, TV).
Establish a timeline and budget for the project.

PHASE - 3

Production Planning

Scout locations and secure necessary permits or permissions.
Hire models, actors, or talent as needed, and schedule rehearsals or prep sessions.
Plan wardrobe, props, and set design to align with the client’s vision.
Create a detailed production schedule, including shoot timelines and contingency plans.
Test and prepare equipment such as cameras, drones, lighting, and audio gear.

Scout locations and secure necessary permits or permissions.
Hire models, actors, or talent as needed, and schedule rehearsals or prep sessions.
Plan wardrobe, props, and set design to align with the client’s vision.
Create a detailed production schedule, including shoot timelines and contingency plans.
Test and prepare equipment such as cameras, drones, lighting, and audio gear.

PHASE - 5

Post Production

Edit videos using software like Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve, focusing on pacing, transitions, and storytelling.
Enhance photos using tools like Adobe Photoshop and Lightroom for color correction, cropping, and retouching.
Add effects, graphics, or animations to videos as needed.
Incorporate sound design, background music, and voiceovers to enrich the video experience.
Deliver drafts to the client for feedback and make revisions accordingly.

Edit videos using software like Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve, focusing on pacing, transitions, and storytelling.
Enhance photos using tools like Adobe Photoshop and Lightroom for color correction, cropping, and retouching.
Add effects, graphics, or animations to videos as needed.
Incorporate sound design, background music, and voiceovers to enrich the video experience.
Deliver drafts to the client for feedback and make revisions accordingly.

PHASE - 7

Final Delivery

Export videos in high-quality formats suitable for various platforms (e.g., MP4 for web, MOV for broadcast).
Deliver photographs in resolutions optimized for print and digital use.
Provide all raw files if requested, along with any usage rights documentation.
Ensure timely delivery through cloud platforms or physical media, as agreed.

Export videos in high-quality formats suitable for various platforms (e.g., MP4 for web, MOV for broadcast).
Deliver photographs in resolutions optimized for print and digital use.
Provide all raw files if requested, along with any usage rights documentation.
Ensure timely delivery through cloud platforms or physical media, as agreed.

Performance Tracking

PHASE - 9

Use analytics tools to track video views, engagement rates, and conversion metrics.
Collect audience feedback on the visuals to understand their impact.
Prepare a performance report for the client, highlighting successes and opportunities.
Discuss potential follow-up projects based on the results.

Use analytics tools to track video views, engagement rates, and conversion metrics.
Collect audience feedback on the visuals to understand their impact.
Prepare a performance report for the client, highlighting successes and opportunities.
Discuss potential follow-up projects based on the results.

Hover Over Boxes For Key Points Of Each Phase & Summary

Becks & Clates
Hull University Event

Concept Development

PHASE - 2

Develop a creative brief outlining the concept, tone, and visual style.
Create a storyboard or shot list for videos, detailing key scenes, transitions, and camera angles.
For photography, plan specific compositions, lighting setups, and themes.
Collaborate with the client to refine the creative direction and ensure alignment with their brand.

Develop a creative brief outlining the concept, tone, and visual style.
Create a storyboard or shot list for videos, detailing key scenes, transitions, and camera angles.
For photography, plan specific compositions, lighting setups, and themes.
Collaborate with the client to refine the creative direction and ensure alignment with their brand.

Shooting

PHASE - 4

Set up equipment and test lighting and audio levels.
Execute the shoot based on the storyboard or shot list, ensuring precision and creativity.
Direct talent and manage on-set logistics to maintain efficiency.
Capture a mix of planned and spontaneous shots for versatility.
Use drones, steadicams, or sliders for dynamic videography, as required.

Set up equipment and test lighting and audio levels.
Execute the shoot based on the storyboard or shot list, ensuring precision and creativity.
Direct talent and manage on-set logistics to maintain efficiency.
Capture a mix of planned and spontaneous shots for versatility.
Use drones, steadicams, or sliders for dynamic videography, as required.

Client Review

PHASE - 6

Present drafts of videos and photographs to the client for review.
Gather detailed feedback on elements such as tone, pacing, and visual aesthetics.
Make adjustments to address client feedback while maintaining creative integrity.
Secure client approval for the final deliverables.

Present drafts of videos and photographs to the client for review.
Gather detailed feedback on elements such as tone, pacing, and visual aesthetics.
Make adjustments to address client feedback while maintaining creative integrity.
Secure client approval for the final deliverables.

PHASE - 8

Distribution &
Marketing

Assist with uploading videos and photos to websites, social media, or advertising platforms.
Provide guidance on optimal posting schedules and strategies for maximum engagement.
Create promotional snippets or teasers tailored for social media platforms like Instagram, TikTok, and YouTube.
Ensure visuals are SEO-optimized (e.g., alt text for photos, metadata for videos).

Assist with uploading videos and photos to websites, social media, or advertising platforms.
Provide guidance on optimal posting schedules and strategies for maximum engagement.
Create promotional snippets or teasers tailored for social media platforms like Instagram, TikTok, and YouTube.
Ensure visuals are SEO-optimized (e.g., alt text for photos, metadata for videos).

Maintenance

PHASE - 10

Offer additional edits or resizing for new platforms or campaigns.
Provide long-term storage solutions for the visuals and project files.
Collaborate on seasonal updates or future projects to maintain the client’s brand presence.
Keep the client informed about emerging trends in videography and photography.

Offer additional edits or resizing for new platforms or campaigns.
Provide long-term storage solutions for the visuals and project files.
Collaborate on seasonal updates or future projects to maintain the client’s brand presence.
Keep the client informed about emerging trends in videography and photography.

Innovation

Excellence

Videography & Photography

At Becks & Clates, we are passionate about capturing the essence of brands through stunning videography and photography. Based in Hull, we specialise in providing high-quality visuals that are perfect for enhancing your website & socials.